The trademark application was filed by YELLOW TREE READING (PTY) LTD, a corporation established under the laws of the Republic of South Africa (the "Applicant"). Application under examination.
The application was filed in English (French was selected as the second language).
Goods And Services
The mark was filed in class 9 with following description of goods:
Scientific, research and educational apparatus and instruments
Recorded and downloadable media
Computer software and mobile applications
Educational software and recorded instructional materials
Computer software featuring learning activities
Blank digital and analogue recording and storage media
Downloadable and recorded e-books, audio books, multimedia educational resources and interactive digital content featuring learning activities for children, and game softwares
Downloadable computer programs and instructional materials for teaching literacy, phonics, reading comprehension, phonological and phonemic awareness, vocabulary development, decoding, and other foundational and essential reading skills
Downloadable game softwares and digital play-based learning applications for educational use by teachers, therapists, educators, parents, and learners.
The mark was filed in class 28 with following description of goods:
Games and playthings
Educational toys and games
Puzzles and educational manipulatives
Board games and card games for educational purposes
Tactile and interactive learning games for teaching and reinforcing reading skills
Children’s educational play sets and tools designed for multisensory literacy instruction.
The mark was filed in class 41 with following description of goods:
Education
Providing of training
Publishing services
Publication of texts
Publication of books
Online publication of electronic books and magazines
Providing online electronic publication of electronic books
Online courses, seminars, webinars, interactive classes, and peer to peer instruction and grading in the field of academic and skills education
Educational services including providing of digital library and e-learning platform services
Educational services, namely, providing educational testing, automated and manual educational assessments, secure educational assessments, peer to peer instruction and grading, online education
Providing educational information, educational offerings and course reviews
Providing training of students for certification in academic and various skills disciplines
Educational services including tutoring and tutoring related materials
Provision of educational materials via live or recorded media including podcasts
Literacy training services
Tutoring and coaching in reading, literacy, phonics and foundational language skills
Organising and conducting workshops, webinars and courses for teachers, therapists, parents and guardians on evidence-based reading instruction methods
Providing online instructional courses, interactive learning modules and community learning experiences
Provision of information and consultancy in the field of literacy education and remedial reading strategies
Continuing professional development training for educators and reading specialists.
The mark was filed in class 42 with following description of goods:
Providing temporary use of non-downloadable software via the internet
Software as a Service (SaaS) featuring software for the creation, delivery, management and administration of educational and literacy-related digital content
Providing online non-downloadable software tools for educators, therapists, parents and learners to access, manage, customise and track literacy and reading development resources
Hosting of digital learning platforms featuring interactive educational content, instructional materials, games and assessments
Electronic storage and hosting of educational data and digital learning resources
Development of software systems to support evidence-based literacy instruction methodologies
Design and development of user interfaces and digital tools for educational content delivery
Providing technical support, maintenance and consultancy services relating to the aforesaid.