The trademark application LIQUID MATCHA was filed by THE NEW ERA OF YOU (PTY) LTD, a corporation established under the laws of the Republic of South Africa (the "Applicant"). Application under examination.
The application was filed in English (French was selected as the second language).
The Refusal with reference B 019141515 was Rejected according to Article 7(1)(b) EUTMR with decision issued on July 1, 2025 by the EUIPO.
Goods And Services
The mark was filed in class 30 with following description of goods:
Tea
Green tea
Matcha
Matcha tea powder
Tea-based beverages with matcha
Matcha iced tea
Matcha tea beverages with milk
Tea substitutes with matcha.
The mark was filed in class 32 with following description of goods:
Non-alcoholic beverages
Non-alcoholic beverages containing matcha
De-alcoholised beverages
De-alcoholised beverages containing matcha
Soft drinks
Energy drinks, isotonic beverages, protein-enriched sports beverages